Every so often I hear the “news” that some airline is increasing fees on something or other. Oh no! American now charges to check your first bag! Oh no! Delta now charges for snacks on the plane. But really, if you’re already paying $300 for a plane ticket, do you really care if they add an extra $5 or $15? They could have raised the plane ticket price and would you have noticed? Probably not. Someone in company, though thinks these fees through and decided that it would provide some benefit in exchange for the negative PR.
To me, this is just as much background noise as people freaking out over $3 ATM fees when using another bank’s ATM. I just can’t get too excited about a few bucks.

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